Aura vs Inn Style

Looking for an Inn Style alternative?

Aura is the flat-fee PMS that scales with your business — same low cost as Inn Style at the entry tier, plus mid-tier feature breadth, native owner statements, multi-property reporting.

From a single UK B&B to a multi-property group: Inn Style works for the smallest case but caps out fast. Aura keeps the entry-level pricing and adds the features you'd otherwise have to upgrade to a more expensive PMS to get.

aura · Villa Marbella · Calendar
Villa Marbella· 4 rooms · LKR/USD
Unit
2 May
Sat
3 May
Sun
4 May
Mon
5 May
Tue
6 May
Wed
7 May
Thu
8 May
Fri
Family Room
FAM
BTom Anderson · 3n
$75
$60
$60
AEmma Walker · 4n
Room 1
STD
$50
DMichael Smith · 5n
$40
Room 2
STD
Owner block
$50
ERachel Johnson · 6n
Room 3
STD
$50
$50
ADavid Brown · 7n
PaidDueOwner blockBBooking.comAAirbnbEExpediaDDirect
Cost comparison

How much you'd save

Adjust to your property size. Side-by-side monthly cost.

Properties
1
rooms
1 property×8 rooms total
Note: Public pricing page not statically scrapeable. UK B&B-focused.
Aura
$36
/ month
Inn Style
$70
/ month approx.
You'd save $34/mo ($408/yr, 49% less) by switching to Aura at this size.
Try Aura free
Aura: $12/property + $3/room/mo — exact, no plan tiers.
Inn Style:Estimate— source:Operator-reported pricing on UK B&B forums
Actual cost varies by plan, region, and negotiated discounts.
Balanced view

What Inn Style does well — and where Aura wins

Inn Style is genuinely good at
UK B&B niche specialist
Designed specifically for small UK accommodation providers.
Approachable pricing
Lower entry point than US/global competitors.
Where Aura is materially better
Feature parity with mid-tier PMSes
Same capability surface as larger products at a similar price to Inn Style.
UK VAT handling
Tax stacking handles UK 20% VAT, reduced-rate accommodation VAT, and zero-rated lines correctly.
Modern UI
Sub-second loads, mobile-responsive throughout.
Where Inn Style commonly frustrates operators
Limited feature scope
Beyond core reservation and booking-engine functionality, advanced reporting and integrations are thin.
No condo-hotel workflow
Owner-statement workflow isn't part of the product.
Built into every Aura plan

Owner statements, automated.

Per-unit revenue attribution. Monthly statement generation. OTA commission deducted automatically, management fee applied, PDF + CSV per owner — emailed in one click.

The most-asked-for capability Inn Style doesn't have, and the reason multi-property operators switch fastest.

aura · Owner statement · April 2026
Management fee rule20% split

Drag to recalculate owner splits instantly

Owner
Sarah Johnson
Period
Apr 2026
UnitNightsGrossMgmt feeNet payout
Penthouse 4B18$3,420.00−$684.00$2,736.00
Suite 2A14$2,100.00−$420.00$1,680.00
Studio 1F22$1,540.00−$308.00$1,232.00
Total Net Payout$5,648.00
54 reservations · 3 OTAs · 1 currencySent · Apr 30
Side by side

Aura vs Inn Style

Feature-by-feature. We don't hide what the competition does well — balanced comparisons rank better on Google and earn more trust.

FeatureAuraInn Style
Pricing modelFlat $12/property + $3/roomVaries — see pricing source
% of revenue taken0%Varies
Channel manager (300+ OTAs)Included on paid plansTypically included
Booking engine + paymentsIncluded, no commissionIncluded or extra
Digital check-in + ID captureYesAdd-on or absent
Per-unit owner statementsYesNo
Multi-property, one accountYesOften paid upgrade
Full audit log + CSV exportYesPartial
AI-guided setupYesNo
Feature breadthComparable to mid-tierTighter scope
UK VAT handlingYesYes

Inn Style information is based on public pricing pages and operator reviews as of 2026. Plans, prices, and features change — verify the latest on the vendor's site before deciding.

aura · Channel manager
Live OTA Connections · 4 properties
BBooking.com47 bookingsLive
AAirbnb12 bookingsLive
EExpedia8 bookingsLive
AAgoda3 bookingsLive
VVrbo6 bookingsLive
HHotels.comLive
+ 280 more channels available · one bill, no per-channel fees
One inventory, every channel

Channel manager included.

Booking.com, Airbnb, Expedia, Agoda, Vrbo + 280 more. Real-time ARI sync (sub-30-second propagation). No separate channel-manager subscription, no per-channel surcharge.

Common questions

Switching from Inn Style

About Inn Style

Inn Style (HQ UK) targets small British B&Bs and guesthouses, ~1,500 customers. Strong regional fit; feature scope is narrower than mid-tier global PMSes.

Make the switch from Inn Style.

Sign up free, no credit card. 20-minute AI-guided setup. Cancel anytime.